Browsing Department of Agro-business and Extension Agriculture by Author "Kiden, Vicky"

Browsing Department of Agro-business and Extension Agriculture by Author "Kiden, Vicky"

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  • Relationship between consumer choices and marketing decisions: 
    Kiden, Vicky (Busitema University, 2024)
    This study aimed at assessing the effect of consumer choices on marketing decisions of fresh tomato retailers in Soroti City. It was observed that tomato retailers in Soroti city register low gross margins and this could ...

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