Abstract:
The study explored the impact of cultural tourism on the tourism development in Uganda with the major focus on Buganda kingdom through the Buganda Heritage and Tourism Board as the case study. The study further analyzed the impact of cultural tourism initiatives on Buganda Kingdom, the socio-economic benefits of cultural tourism and strategies for integrating traditional cultural practices and rituals in the tourism development. The study further reviewed relevant literature basing on the theoretical framework, the culture, technology and tourism theory and the study objectives of the study. Descriptive cross sectional surveys using both quantitative and qualitative data collecting techniques were used to gather data. This study design was chosen since it made it easier to obtain the data needed for the investigation. The researcher employed a sample technique to collect data, which was simply random, from the study population, which consisted of 40 people, and the target population, which consisted of 36 people. A closed-ended questionnaire was used to gather the data, which was then shown using frequency tables to determine the correlation and regression results. Both quantitative and qualitative analyses were performed on the collected data. Both primary and secondary data sources were used, which gave the researcher a wealth of knowledge. Computerized software (SPSS) was employed for data analysis, and qualitative statistical methods were applied to characterize and condense the data. Tables containing correlation and regression results as well as biodata were used to present the data. A researcher then provided a clear conclusion based on the findings, which were made based on various aims.